The Nvidia RTX 5090 Could Cost More Than Most Gaming PCs

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We know a fair amount about Nvidia’s expected GeForce RTX 50-series graphics cards, but the one lasting consideration beyond their core counts is their cost. According to the latest leaks and rumors, the RTX 5080 and the top-end Nvidia RTX 5090 could require consumers to open their wallets wide enough to fit one of these rumored massive cards. Noted tipsters hint that the 5090 may cost 40% more than the 4090 did at launch.

Nvidia has yet to confirm that the 50-series even exists, let alone share pricing details, but there are enough leaks and rumors to suggest the cards will be pricey. Twitter tipster @wnxod, who has shared some accurate hardware information, posted an image of a product listing for the RTX 5090 and RTX 5080 in Chinese Yuan. As spotted by WCCFTech over the weekend, the cards will cost 18,999 yuan and 9,999 yuan, respectively. That would be close to $2,600 and $1,400 in USD for the 5090 and 5080.

None of this should be reflected in the Nvidia RTX 5080 and 5090 price costs. These numbers are unconfirmed, and U.S. pricing will differ from Chinese counterparts with China’s 13% VAT. According to that tax, it would put the price of the 5090 closer to $2,200. Still, we fully expect the rumored top-end Blackwell GPUS to cost more than the 40-series. Rumors based on Google Search listings show the 5090 sporting 32GB of GDDR7 memory. More leaks mention the 5090 will have 21,760 FP32 CUDA cores, 5,000 more than the last generation. According to leaks, the 5080 should be marginally better than its Ada Lovelace counterpart, with 16GB of VRAM and 1,024 more CUDA cores.

Even if the Chinese pricing is accurate, Nvidia may change things before the release. However, it hints that the next-gen Nvidia cards could cost nearly 40% more than the 4090 did at launch. That 2022 GPU cost $1,600 in October 2022. The RTX 4080 cost $1,200 when it made its debut. Nowadays, you can find both for less, though not by much. They’ll continue to drop in price thanks to the 50-series, though it will take time to see Blackwell decline in a similar fashion.

Over the weekend, YouTuber Vex also shared leaked pricing info pointing to Australia’s 50-series cards’ price. According to the YouTuber, the 5080 may cost more than 2,500 in AUD, or above $1,500 in the U.S. Those SKUs are for a supposed Asus DUAL variant, though we don’t know what exact configuration that will include.

Everything we know at this point is conjecture, and you should take it with a grain of salt. Expectations for the next top-end GPU all point to far more expensive cards than ever, making me shudder thinking about pricing for any laptop that dares stick a top-end Nvidia GPU inside.

This is why the cost for the rumored RTX 5070, 5060, and 5060 Ti will be so crucial. All those cards are supposed to be upgraded over the 40-series but with more marginal gains. The RTX 5080, especially the 5090, seems geared for AI processes, graphics, and gaming. The leaked VRAM counts on both high-end cards would be especially important for handling AI capabilities. The 5060 and 5060 Ti will be much more conservative, according to a report by WCCFTech. The 5060 will supposedly only have 8GB of VRAM. The Ti version will get 16 GB, the same as the 5070 (according to rumors from @kopite7kimi) and the 5080.

Nvidia doesn’t have much competition for the tippy top end of GPUs. Rumors suggest AMD will also share info on its RX 8000 series cards. We don’t yet know if the supposed cost of the next-gen RTX is equivalent to their actual performance. At the very least, we won’t have to wait too long to find out. CES 2025 is set to begin on Jan. 6. Nvidia’s keynote will take place that day, 6:30 p.m. PT and 9:30 p.m. ET.



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